SoCal Powerlifting is a competitive powerlifting facility in Irvine, CA. Their gym is the largest center for barbell training in the region, made successful by its focus on community and inclusivity.
Design and develop a new website with original branding that automates technical SEO, integrates with Hubspot to filter leads automatically, and captures attention with dynamic, moving elements.
SCPL hosts a large, fast-growing blog full of informative and op-ed pieces about Powerlifting. Webflow makes it easy for them to update their content in a no-code environment with advanced technical SEO completely automated.
We connected the client's Hubspot to all forms throughout the site using a custom integration that tracks where users are coming from and which channels convert best.
Fitness is all about action, and we used After Effects to produce high-quality video backgrounds that look beautiful and load quickly, each under 30mb with full HD resolution.